Perfectionism is the belief that perfection can and should be attained.
In an extreme form, perfectionism is a belief that work and products
that are anything less than perfect are completely unacceptable. That
latter of which is actually what they call in psychology, a maladaptive
belief, and often causes problems in day to day functioning. Many
business owners in the world today can be described, and are often
The epidemiology for internet-based business owners is not different.
Perfectionism can be a driving force for success but in the fast-paced
world internet businesses, it is truly a double-edged sword. It can
serve to push forward the business, or it can serve to destroy it. The
internet-based business owner must learn how to wield this weapon
well to succeed.
The purpose of this article is to encourage all internet-based business
owners to avoid these maladaptive behaviours and
to spend their time taking action rather than thinking about it.